Strategy

Starting a social media marketing agency can be quite a challenge. From finding clients and getting work done, to staying organized and ensuring that you’re actually making money and not losing it.

Don't you think companies with affiliate marketing are a step ahead in the path to success? Yes, because affiliate marketing is a sure-shot marketing formula for success.

You may come across many firms or practices that do not sell any products but still charge money as a payment for providing their services. Such companies do not have any retail items; they do not have any tangible products.

Let me ask you something first. What, according to you, is the most valuable thing in the world? Some diamonds? An antique artifact? Well, no. Sorry to pop your bubble.

People do not buy services and goods, they buy stories, relations, and magic”, the words of Seth Godin, a marketing genius. His words couldn’t have been more relevant now when we apply them to SaaS positioning nowadays.

Running a business? And still not succeeding after years of working hard to create better products from your competitors? The reason there may be bigger than you’d have thought. My bet would be on the product positioning.

Let’s talk about positioning, a fancy and catchy term but of huge importance. But first, answer this question. Do you know how many businesses are there in the world? No?

The "P" in profit stands for positioning your product. At the right place, at the right time. You need to reach out to your clients in a unique way to leave an impact otherwise you will be a distant memory

Businesses cannot run alone, they have to depend on other businesses to deliver to the customers. Categories of business to business (B2B) relationships can be any. It can be a raw material supplier to a manufacturer to a retailer relationship

For any business to survive in this competitive world, the first thing they need is customers. The customers are the life and blood of any company. Without any customers, you might as well shut the doors of your business forever.