Man talking with conversational AI

Why conversational AI and how it goes beyond keyboard

Why Conversational AI? because it can pick up on the nuances of language, especially as they interact with us. Whether you’re seeking effective customer service or a more clever digital assistant. The natural conversation is a necessary goal—and a hard one for machines to achieve. 

Conversations are at the heart of human civilization. Our means of communication have changed from ancient cave paintings to chat applications. As we continue to develop new ways for humans and machines to communicate. We must also help to smooth the interaction between them. 

And conversational AI platforms aim to achieve that. Think of Google Home, Alexa they are the conversational AI platforms. Most haven’t panned out very well. 

But now, most companies are working on developing an AI that can help people in everyday tasks. One example of this is Apple’s Siri and Amazon’s Alexa, another conversational AI platform. To remain most useful, both sides of the conversation should be as human-like as possible.

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Imagine you are giving a set of instructions to an assistant. Those instructions can be anything, making a sale or switching off a light. Now imagine giving those instructions verbally. That is conversational AI.

You are having a straightforward conversation, unlike menus, touchscreens, or mouse clicks. It brings a user closer to the final action more quickly. As they go, AI bots learn. They are no longer founded on the logic that is linear and simplistic. Customers may simply request an AI instead of browsing for hours.

Conversational AI: A smarter way to talk to customers

Benefits of conversational AI

It is a cost-efficient solution for many businesses. The following are examples of the benefits of using conversational artificial intelligence:

Cost efficiency

Providing customer assistance via conversational AI can lessen business costs. Like in salaries and training. Especially for small- or medium-sized companies. Chatbots and virtual assistants can respond instantly, providing 24-hour availability to potential customers.

Human conversations can also result in varying responses to potential customers. Since most interactions are looking for information and are repetitive. Businesses can program conversational AI to handle these situations. This ensures consistency.

Increase in sales and customer engagement

With conversational AI, customers can engage more quickly and frequently with brands.

With this, customers can avoid long call center wait, leading to a boost in the customer experience. As customer satisfaction grows, companies will see increased customer loyalty and extra revenue.

Personalized features within conversational AI has also the ability to provide recommendations to users. This allows businesses to cross-sell products that customers may not have initially considered.


Conversational AI platforms are very helpful if there is an increase in product sales. During the holiday season, there is a spike in demand, AI will help you in it. It is also very scalable as an infrastructure, faster, and cheaper than hiring and onboarding staff. 

Challenges conversational AI face-

Privacy and security

Since artificial intelligence needs to collect data to work, it is vulnerable. It is vulnerable to security and privacy breaches. 

Language input

The problems AI sometimes faces are dialects, accents, and background noise. It can impact the AI’s understanding of raw input. 

User apprehensions

When users realize that they will be sharing their information with a system, they hesitate. They do not want any misuse of personal information. Hence the companies need to educate their target audience and protect their data.

About The Author

In the digital era, where everything is in constant movement, there is a magazine that also chooses to be fluid and evolve. Starting to Know is an e-magazine that wants to pass on knowledge and show a new way of consuming media.

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